A confused cartoon character sits at a laptop, surrounded by question marks, with the text "Yes, it is YOUR WEBSITE" prominently displayed.

Is Your Website Driving Customers Away? Let’s Fix That.

Your website should make life easier for your customers, not send them running in frustration! If your site feels outdated, slow, or impossible to navigate, you’re probably losing business without even realizing it (yikes). Take a look and see if you are guilty of any of these website mistakes!

Outdated Look

Your website is like a first impression. If it’s cluttered or looks like it hasn’t been touched in years, your visitors (and customers!) might assume your business runs the same way. And let’s face it, no one wants to work with a business that seems stuck in the past.

☺ How to Fix:

  • Keep It Simple: Clean layouts and readable fonts work wonders.
  • Update Regularly: A refresh every few years shows you care.
  • Invest in Quality Visuals: Ditch generic stock photos and opt for real, high-quality images.

Confusing Navigation = Lost Sales

If your customers (or visitors) can’t figure out how to even contact you…that’s uh, not good. Mega menus may look cool and be fun, but not every website needs one. 

☺ How to Fix:

  • Streamline Menus: Stick to basics like Home, About, Services, and Contact. Everything else? Hide it away in the submenus!
  • Highlight Key Info: Phone number, hours, and email should be easy to find (we like using the footer).
  • Add a Search Bar: Way too much going on? A search bar might become your secret success tool!

A Slow Website Costs You More Than Time

If your site takes more than three seconds to load, most people won’t wait. A speedy website is crucial, and we can prove it! 70% of customers  report that an online retailer’s site speed directly impacts their purchase decision. That’s huge!

On top of that, slow websites can also make you look unprepared. and search engines will knock you down a few pegs, too.

☺ How to Fix:

  • Optimize Images: Compress large files to speed things up; you’d be surprised how much they can slow you down!
  • Clean the Backend: Too many plugins or messy code? Time for a cleanup!
  • Use a CDN: A Content Delivery Network ensures faster loading for everyone.

These are just a few things that could make your customers leave your site. Wanna leave the website upkeep to someone else? We are here to help!