A person typing on a laptop displaying the "Mother Zen Hen" website, featuring handmade organic soy candles. Soft pastel background.

Website Case Study: Mother Zen Hen

See how we created a brand and website for Mother Zen Hen, an organic candle brand. A seamless, user-friendly design for a mindful shopping experience!

Background

Before working with us, Mother Zen Hen had been experiencing quite a difficult time finding a design and website agency that really understood what they needed. 

Their first attempt working with an agency resulted in hidden fees and fluctuating costs, making budgeting unpredictable.

The second agency insisted on building a custom e-commerce platform, which would have exceeded $50K—far beyond their budget.

Frustrated and still without a solid brand or website, they turned to Happy Pixel Designs for a better solution (which we were happy to help with!) Three times the charm, right?

Client:

Mother Zen Hen, a small business that makes handmade organic candles

Industry:

Handmade Candles

Website:

motherzenhen.com

Services:

Branding, Website Design, Ecommerce Optimization

A design transformation featuring a candle brand logo, showing the original design labeled "before" and the updated "after" logo.
A tablet and smartphone displaying the Mother Zen Hen website, featuring organic soy candles and product categories.

The Challenge

We built a brand and e-commerce site that fit their budget, starting from scratch with almost no branding and no website. And to make things more exciting, we were on a tight deadline. They wanted to launch before Christmas, which gave us just a month and a half to make it happen!

Our Approach

Branding – We kicked things off with a branding quiz to get a clear sense of their style and personality. From there, we put together their brand guidelines, including fonts, colors, and brand voice.

Website Design – Using their new brand guidelines, we built a website that not only looked great but was also easy to use. It matched their vision while making the experience smooth for visitors.

E-Commerce Optimization – We made shopping simple with a clean product layout, easy navigation, and a mobile-friendly design that ensures a hassle-free checkout.

A collection of devices displaying the Mother Zen Hen website, showcasing handmade organic soy candles and related content.

Outcome

The end result? A brand and website that truly feel like Mother Zen Hen.

A Stronger Brand Identity – A clear, consistent look that helps customers feel connected and builds trust. Every detail reflects the warmth and care behind the brand.

An Easy-to-Use Website – A smooth shopping experience that makes it simple for customers to browse, explore, and buy. The design keeps them engaged and encourages more sales.

Now, their online presence is just as welcoming and thoughtful as the candles they create.